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CCi International Consulting · Milan, Italy

Your MedTech product is ready.
Italy is not easy.
We make it work.

CCi helps international Medical Device and Healthcare companies enter and scale in the Italian market — with strategy, local knowledge, and hands-on execution.

20+ Years inside the Italian healthcare market
10+ Countries of origin of clients served
Class I–III Medical device categories covered

"Italy rewards those who arrive prepared. Most companies learn this the hard way. You don't have to."

— Clodio Caiola, Founder · CCi
75% of med device purchases via public healthcare (SSN)
€16B+ Italian MedTech market value
4th largest MedTech market in Europe
60% of international entries fail in year 1–2
CC
Clodio Caiola Founder & Managing Director
CCi International Consulting
MBA Bocconi Ex Bolton Medical Ex Microport
About CCi

I've seen excellent technologies fail in Italy — not because of the product.

Over 20 years inside the Italian healthcare industry — as sales director, as country manager, as the person in the room when deals were made or lost. I founded CCi because I kept seeing the same mistakes made by companies with great products and no local compass.

CCi is not a consultancy that advises from a distance. We get in, we execute, and we stay accountable to results.

Local network KOLs, procurement directors and hospital administrators built over 20 years
Execution first Field presence, sales calls, tenders — not just a roadmap
Boutique by design Small client roster. Clodio's direct attention on every project
Read the full story
References

What clients and colleagues say

"Clodio is both a great General Manager and a great person. He has a strong vision about the High Tech and Life Saving Medical Healthcare field derived from more than twenty years old working experience. He has a strong track record for building the business in new geographies and creating development opportunities for the employees that report to him."
EG
Enrico Giubertoni Senior Executive · Bolton Medical
"Clodio is a very pro active manager who it has been a pleasure to work with over recent years. His approach to job situations has been to listen and then act. This is so important when dealing with companies with differing needs in different countries. Clodio is a great team builder with a special focus on objectives and goals."
VQ
Vittorio Quagliotti Executive · International MedTech
Ready to start?

If you're planning to enter Italy, let's talk before you make the first move.

Most companies reach out after realizing Italy is more complex than expected. An exploratory call commits no one — but it might save you 6 months.

Schedule a free 30-min call
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